Australian Solana treasury buys over 200 million PUMP tokens

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Quick Take

  • Australia-based Fitell Corporation has bought 216.8 million PUMP tokens.
  • Last month, Fitell secured a $100 million “financing facility” to accumulate Solana.

Australia-based Fitell Corporation said Thursday it has purchased 216.8 million PUMP tokens.

The company said it paid $1.5 million for the tokens, according to a statement. PUMP is the native token to Pump.fun, the Solana-based memecoin launchpad.

"We are deepening our participation in Solana’s growth story, while diversifying our digital asset treasury to position us to capture long-term growth opportunities for our stakeholders," said Fitell's CEO Sam Lu.

PUMP has a market cap of $2.5 billion and is up over 90% in the past month, according to The Block Price Page.

Last month, Fitell said it had entered into an up to $100 million convertible note facility with a U.S.-based institutional investor. From the initial closing of the financing facility, $10 million was earmarked for purchasing SOL, it also said.

An ambitious plan, given the Nasdaq-listed company's market cap is a mere $6.8 million. Fitell's shares declined 15% on Thursday to $5.14, according to Yahoo Finance.

The company has also said that it wants to eventually generate yields by deploying SOL assets across "structured products."

Before pivoting to becoming a digital asset treasury, Fitell operated as an online retailer of gym and fitness equipment. The company plans to rebrand as Solana Australia Corporation.

 


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AUTHOR

RT Watson is a senior reporter at The Block who covers a wide array of topics including U.S.-based companies, blockchain gaming and NFTs. Formerly covered entertainment at The Wall Street Journal, where he wrote about Disney, Netflix, Warner Bros. and the creator economy while focusing primarily on technological disruption across media. Previous to that he covered corporate, economic and political news in Brazil while at Bloomberg. RT has interviewed a diverse cast of characters including CEOs, media moguls, top influencers, politicians, blue-collar workers, drug traffickers and convicted criminals. Holds a master's degree in Digital Sociology.

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