Rainbow plans to launch RNBW token for non-custodial crypto wallet in Q4

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Quick Take

  • On Monday, Rainbow said it plans to introduce a native RNBW token into its non-custodial crypto wallet by the end of the year.
  • The announcement comes just days after Consensys founder Joe Lubin confirmed that MetaMask is working on launching a MASK token, in the latest episode of The Block’s Crypto Beat podcast.

Just days after the Consensys-incubated MetaMask wallet said it was working to issue a native token, popular alternative non-custodial wallet Rainbow disclosed plans for its own RNBW token launch.

RNBW is expected to debut before the end of the year, according to an X post on Monday.

Rainbow's token announcement comes amid a flurry of other improvements, including upgrades to roll out real-time pricing, instant balance updates, and improved price chart functionality in the wallet app, according to the team. The wallet is also introducing perps trading powered by Hyperliquid.

"You've been collecting Points for a reason," the Rainbow team wrote. "This is just the beginning of Phase 3. We've got a loaded roadmap coming your way, including DeFi positions and support for more chains."

Rainbow is an EVM-compatible browser and mobile crypto wallet designed as a user-friendly option. In late 2023, the project launched a points program in part to draw new users away from MetaMask, one of the most downloaded wallets, according to The Block’s data.

Last week, Consensys CEO and Ethereum co-founder Joe Lubin said on The Block's Crypto Beat podcast that "the MASK token is coming … sooner than you would expect." Likewise, Coinbase said it is considering launching a native token for Base, which conceivably could be introduced into the recently rebranded and improved Base App.

Seven Seven Six, the VC fund set up by Reddit co-founder Alexis Ohanian, led Rainbow’s $18 million Series A in 2022.


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© 2025 The Block. All Rights Reserved. This article is provided for informational purposes only. It is not offered or intended to be used as legal, tax, investment, financial, or other advice.

AUTHOR

Daniel Kuhn is a Senior Journalist and Editor at The Block, where he covers the crypto industry with a particular focus on tech. He previously served as deputy managing editor of opinion/features at CoinDesk. He first appeared in print in Financial Planning, a trade publication magazine. Before journalism, he studied philosophy as an undergrad, English literature in graduate school and business and economic reporting at an NYU professional program. You can connect with him on Twitter and Telegram @danielgkuhn or find him on Urbit as ~dorrys-lonreb.

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To contact the editor of this story: Jason Shubnell at [email protected]

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