Samsung to introduce NFT platform within its new smart TVs

NFTs • January 3, 2022, 7:43AM EST
UPDATED: January 3, 2022, 7:47AM EST
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Samsung Electronics announced Monday that its new smart TVs will allow users to purchase non-fungible tokens (NFTs).

Specifically, MICRO LED, Neo QLED, and The Frame TV models, which are set to launch sometime this year, will support NFTs.

“With demand for NFTs on the rise, the need for a solution to today’s fragmented viewing and purchasing landscape has never been greater. In 2022, Samsung is introducing the world’s first TV screen-based NFT explorer and marketplace aggregator, a groundbreaking platform that lets you browse, purchase, and display your favorite art — all in one place,” the company told The Verge.

Samsung is not new to the NFT space. The South Korean tech giant's venture unit, Samsung Next, is an investor in several NFT startups. These include Sky Mavis (Axie Infinity creator), Dapper Labs, Forte, Nifty's, The Sandbox, and SuperRare.

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Yogita Khatri profile picture Yogita Khatri

Yogita Khatri is a senior reporter at The Block and the author of The Funding newsletter. As our longest-serving editorial member, Yogita has been instrumental in breaking numerous stories, exclusives and scoops. With over 3,000 articles to her name, Yogita is The Block's most-published and most-read author of all time. Before joining The Block, Yogita wrote for CoinDesk and The Economic Times. You can reach her at [email protected] or follow her latest updates on X at @Yogita_Khatri5.

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